You think idols are a kind of \"worship \", actually a\" formation \"; you think fans are a \"feeling \", actually a\" tool \". The name of \"lead to war\" is actually \"drainage \", rice circle of\" shit \"business how to do more and more fire? Half a month to talk about the reporter's investigation found that the professional black (professional black powder) team \"step on\" lead to war \"has seriously damaged the fan culture ecology, become a\" black hole \", constantly swallow youth energy, trigger group sexual abuse behavior, the urgent need to regulate management.
The film \"lock field\" for idols, the combination of different idols \"only powder\" confrontation, film and television drama male and female fans tear up \"position \", control comments, butcher, mutual trampling, hanging black, collective human flesh, network intimidation. Fans brushed the sense of existence, successful circle, popular science is not only a new rice circle, but also challenge the lower limit of network ethics.
In addition to \"tearing each other\" among fans,\" hand tearing \"public figures are the norm. Female artist Dilraba had been \"black powder\" P photo, and posted on the inscription \"life damned, dead deserved\" on the monument. Male artist Yang Yang was boycotted by the original book powder for his role, which burned his photos and spread paper money on Ching Ming Festival, claiming to pay tribute to the characters in the book. During the National Day of 2019, two teenage girls were influenced by the online marketing number to pull a horizontal insult artist at the Changsha high-speed rail station, with the insulting nickname for the entertainer on the banner, extending cyber violence offline.
Why is the hostility of rice circle difficult to control? Why does little friction always rise to scolding? Why does the fan on hot search tear each other endlessly? These questions have always been unthinkable to people outside the rice circle. The youth network speech collective anomie behind, in the end is the rice circle this subcultural circle own question, or has other external inducement? Half a month to talk about the reporter's investigation found that the official black is behind the growing phenomenon.
Why are fans so tearful? Half-month reporters interviewed a number of star rice circles, star brokers and social media research agencies, and concluded that if there is no professional black water army to step on and \"lead the war \", ordinary fans are more likely to be\" circle self-muff \", it is difficult to tear out the momentum.
It is understood that the professional black water army \"pull step \"\"lead the war\" mainly has the following eight routines: pressure red hot search; buy black search entries; fabricate black search entries, with name \"butcher\" micro-blog square; multi-coup brainwashing; produce black material post comments; catch rumors; in the fan circle maliciously lead scolding war; targeted at some activists network violence.
It is understood that some anonymous online communities are becoming a breeding ground for the spread of online rumors that are prevalent in rice circles. Among them, the most common is the \"rabbit area \"-Jinjiang forum network message area. Due to the random generation of IP,\" Rabbit District \"has a large number of star team professional fans, specially fabricated explosive, stir up disputes. Then through the marketing number, linked Douban, linked Weibo, anonymous areas cannot see the rumors and disputes to the real name area, causing concern, such as \"verification, eight groups said XX\" goose group said XX, how to see.
Seems to fight for their own generation, job black, marketing numbers, cattle behind, in fact, there is a big net. For example, skyeye data shows that most of the weibo accounts that carry rumors about anonymous message areas on weibo are from the same company, which itself involves the artist's public relations business. Pay the protection fee \"care has added \", disobedient black material unceasingly. There are media revelations, on behalf of the best sold in the river is not the United States, but black and can be associated with the various connotations of the \"block diagram.\"
Industry analysis, the rise of the industrial chain and the flow of economic growth. In recent years, with the deep reconstruction of the cultural industry, the purchasing power of the fan group is directly linked to the commercial value of the star, and the flow generated by the online pursuit of stars has realized the channel and commercial value. The data show that china's flow economy in 2018 is worth more than $15.5 billion, and the way for the industry to profit is to try to influence the flow economy through a variety of shady moves to profit from it.
Marketing numbers for traffic and click-through rate, will deliberately disinformation, pick things up, fans will clarify and comment on this. In this way, bringing millions of likes to the marketing numbers has gained tremendous heat. Such marketing numbers, gathering black powder groups, forwarding clear code prices, less than tens of thousands of more than 6.7 million, can also initiate fund-raising, ads to make money, even after being fined by the court through the way to collect money.
In many online communities, the problem of juvenile speech disorder is becoming more and more prominent. In the first 11 months of 2019,70 percent of the star-studded cases against internet users for infringement of their right to reputation were accused of being under 30, with a minimum of 19.
According to a study of \"fan culture\" and youth online speech irregularities published by the beijing internet court, internet platforms lack effective control over the spread of inappropriate online speech. The traditional management not only cannot adapt to the new situation of the iterative development of new technology, but also does not rule out that there is a platform to follow the trend of hype, in order to chase the flow of some network speech phenomenon of laissez-faire attitude.
Industry insiders reflect that marketing numbers have intricate networks and points of interest, and some platforms have failed to perform their regulatory duties, actually \"muddling the water\" and even serving as \"umbrellas \".
The “platform is both a rule-maker and a conniver of bad order. They need the heat of the melee, so acquiesce to the cyber-violence and charge'protection fees'to every artist and every project under the banner of maintaining order. The platform is making money." A celebrity agent tells reporters half a month.
The broker has repeatedly sued through legal channels, but found that even if won the case, the impact of rumors have been irreparable, but began to study their own passers-by, naval numbers, plaza control, data weight, and so on, to cultivate their own counter-attack.
The “platform has great discretion in publishing content and can easily lead to self-piracy." A head-flow artist's agent said the "microphone" of the entertainment industry is now in the hands of the platform, manipulating the flow of traffic made by fans," where to hit ". "It's hard for a star not to throw a few million dollars a year to have'exposure' and just pay for a microphone. I hope the platform can take responsibility and not use its fans to make such a mess."
Zhou zhaocheng, a lawyer in beijing, believes that the benefit mechanism of \"traffic is king\" since the media era has largely spawned and \"inspired\" some of the self-media accounts, network big v and network lawless companies, to attract attention, earn a click, get advertising revenue and other benefits, at the risk. This kind of network chaos, more and more intense, has formed for \"brush flow\" network black industry. What's more, naked invasion of privacy, destruction of computer information systems and extortion.
“fans have never meant as much to the cultural industry as they do today." Zhu Lili, a professor at Nanjing University's School of Journalism and Communication, said the Internet society quantifies the power of fans. On the one hand, fans should face the platform with sober cognition, face up to their rights, make good use of their rights, and reflect on their rights. On the other hand, the platform should have its own attitude, position and measure, to maintain their own sense of responsibility, public.
“The Platform should take timely and effective measures and report to the relevant authorities whenever a person is found to have engaged in unlawful acts using the network." Chen Yinjiang, deputy secretary-general of the China Law Society's Consumer Rights and Interests Protection Association, said it was crucial to tighten the responsibility of network service providers to eliminate the legal "vacuum" in cyberspace.